Apple Pay
In Australia, how consumers make their everyday payments is continuing to change, with digital wallets being the preferred option when making an online purchase. Approximately 70% of online orders are left unfinished1, with one reason being poor payment experience.
Providing digital wallets gives your customers more ways to pay to help prevent you from losing them at the checkout.
Apple Pay
Apple Pay is a simple and secure way to pay on the web.
It allows your customers to make secure purchases using a credit or debit card associated with a supported Apple device, eliminating the need to enter card details or fill out a form. Each transaction is secured with Face ID, Touch ID or passcode, and Apple Pay has no extra costs for you to accept it.
Benefits
Fast, easy checkout
Customers can complete their purchase without the need to fill out payment forms
Purchases are kept private
When your customer pays with an eligible debit or credit card, Apple Pay doesn't keep transaction information that can be tied back to them
Data is more secure
Through Face ID and Touch ID and with the use of payment tokens, you don’t receive your customer’s credit or debit card numbers, so you aren’t handling sensitive data
Expand your reach
iOS holds 54.45% share of the market in Australia2 - you can reach millions of iOS users through a fast checkout
Better customer experience
Provide your customers options and the choice to pay with a leading digital wallet
Ready to start accepting payments?
1 Cart Abandonment Rate, https://baymard.com/lists/cart-abandonment-rate
2 Vendor Market Share, https://gs.statcounter.com/vendor-market-share/mobile/australia